FanLoop for independent managers and labels

Make every release reachthe fans who already care.

FanLoop installs and operates the direct-fan system behind your release calendar—so every campaign grows an audience your artists own and your team can activate again.

Request Direct-Fan Audit See how it works Explore the live demo

Built for independent managers and labels with active rosters, real release calendars, and fan demand worth compounding.

Client-controlled fan data

Campaign built and launched with you

Reusable across future releases

The real problem

Your roster has attention. But the release process keeps resetting.

Fan relationships stay scattered across social and streaming platforms.

Each artist uses a different mix of links, lists, and disconnected campaign tools.

The team cannot reliably bring past supporters into the next release.

The roster never builds a shared operating system for what produces action or revenue.

The FanLoop Release Revenue System

GreenLoop’s retention engine, rebuilt around the release cycle.

Capture the audience. Bring them back for the next moment. Measure the revenue action. Repeat.

Map the reachable audience

See where each artist's fans live now, what contact data the team controls, and where the biggest gaps are.

Build the direct-fan list

Create a portable audience your artist can reach directly—not another follower count trapped inside a platform.

Launch the release campaign

Turn the release calendar into clear campaigns with the offer, sequence, timing, destination, and follow-up handled.

Measure what converted

Track the signals that matter: delivered, opened, clicked, purchased, revenue, and repeat supporters where the stack allows.

One system, two wins

Built for the team. Felt by the artist.

What your artists get

A direct line to the fans who already care
Less starting from zero on every release
Fan data and campaign assets they can keep
A clearer path from attention to streams, tickets, merch, and direct sales

What your team gets

One repeatable release process across the roster
A clear view of audience gaps before launch day
Campaign execution without adding another self-serve tool
A scorecard your team can use on the next release

What gets installed

A release revenue operation your roster can keep using.

FanLoop is not another dashboard for your team to learn. We map the audience, build the portable list, operate the campaign, and leave behind the data, assets, and process that make the next release stronger.

Inside the system

Direct-fan audience source map and list audit
Portable fan schema in client-controlled accounts
Release campaign brief tied to a commercial action
Written launch and follow-up sequence
Configured sending and campaign destination stack
Live campaign operation and conversion scorecard

The first step

Audit the roster before we scope the system.

The Direct-Fan List Audit maps who your artists can reach now, what fan data your team actually controls, and which release campaign should become the first activation inside the system.

What happens next

1. We review the roster, release calendar, audience sources, and commercial goals.
2. We map the reachable fan base and identify the first campaign worth activating.
3. We scope FanLoop around roster size, campaign cadence, and the data your team controls.